i accidentally found this brand when i was browsing my instagram feed. looking at some posts featuring makeup collection looking cute like korean brand. but i read the caption informing that the brand is 100% indonesian. finding out that it's local, make me interested even more. after all, i want to try local makeup brand, but the other local makeup brand price is slightly higher that i would pay for trial, so i skip that. i then searched more about it, and even took a peak at their website. i found that this brand is still new, they were launching earlier this year, that's why there's only a few products on website. enough collection from face to nail, but not as extensive as older brand.
this brand is targeting young woman that's why the packaging is a little bit cute but also practical and sleek. and channeling korean style is a smart move i guess.. since kpop culture and kbeauty impact are quite strong here in indonesia. the image of fresh, girly and pretty korean girl with their flawless skin is more attractive than polished, full makeup western girls' style.
as i mention before, they only have enough products to cover every aspect. in face department, they offer basic arsenal to achieve flawless skin to start with. from luminizing primer to give your face a glowy base to tinted moisturizer, compact bb powder and cc cream to mineral loose powder. they also have dual function product for lip and cheek.
in eyes department, they have an eyebrow pencil, eyeliner matic, colored eye pencil that can act as eyeliner or eyeshadow, eyeshadow trio and of course... mascara. pretty basic for eyes department. the eyeshadow collection also don't have a lot of color option. now move on to lip department. probably most of you know that i'm weak about lip stuff. i still haven't decided yet about colourpop, there are so many shades to choose from. and also mac samples.. huff.. okay.. back to lip stuff. it's hard to find good swatches on bloggers. most of them only have arm swatches, and that's not enough to give clear reference. but thankfully, mybeautystory gave their lipsticks to thelipstickmafiaa to have her swatch all of them (see it here). though she definitely has darker skin than mine, but better her lip swatch than nothing at all. okay.. so in lip department, there are lipsticks, lipgloss and lip balm. quite standard..
as for the access of purchase, if you live in jakarta, then you are lucky since you might found it at watson or dandan stores. but if you live outside jabodetabek, then your only access is only through their websit.e
after browsing all their products, i have my eyes set for their cc cream, lip/cheek product, and their lipsticks of course... and since this is a very late post, ever since i stalked their instagram, i've won a small gift from mybeautystory, which consisted a travel size tinted moisturizer, lip gloss, lip balm and eyeliner. so i guess my recent purchase completes my collection of mybeautystory since i also get a nail polish as free gift for buying over Rp. 150.000,-. wait for my reviews for each product..one word though: impressive..
this brand is targeting young woman that's why the packaging is a little bit cute but also practical and sleek. and channeling korean style is a smart move i guess.. since kpop culture and kbeauty impact are quite strong here in indonesia. the image of fresh, girly and pretty korean girl with their flawless skin is more attractive than polished, full makeup western girls' style.
as i mention before, they only have enough products to cover every aspect. in face department, they offer basic arsenal to achieve flawless skin to start with. from luminizing primer to give your face a glowy base to tinted moisturizer, compact bb powder and cc cream to mineral loose powder. they also have dual function product for lip and cheek.
in eyes department, they have an eyebrow pencil, eyeliner matic, colored eye pencil that can act as eyeliner or eyeshadow, eyeshadow trio and of course... mascara. pretty basic for eyes department. the eyeshadow collection also don't have a lot of color option. now move on to lip department. probably most of you know that i'm weak about lip stuff. i still haven't decided yet about colourpop, there are so many shades to choose from. and also mac samples.. huff.. okay.. back to lip stuff. it's hard to find good swatches on bloggers. most of them only have arm swatches, and that's not enough to give clear reference. but thankfully, mybeautystory gave their lipsticks to thelipstickmafiaa to have her swatch all of them (see it here). though she definitely has darker skin than mine, but better her lip swatch than nothing at all. okay.. so in lip department, there are lipsticks, lipgloss and lip balm. quite standard..
as for the access of purchase, if you live in jakarta, then you are lucky since you might found it at watson or dandan stores. but if you live outside jabodetabek, then your only access is only through their websit.e
after browsing all their products, i have my eyes set for their cc cream, lip/cheek product, and their lipsticks of course... and since this is a very late post, ever since i stalked their instagram, i've won a small gift from mybeautystory, which consisted a travel size tinted moisturizer, lip gloss, lip balm and eyeliner. so i guess my recent purchase completes my collection of mybeautystory since i also get a nail polish as free gift for buying over Rp. 150.000,-. wait for my reviews for each product..one word though: impressive..
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| my winning gift from clozette.id |
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