lululun face mask white (brightening or fresh clear mask)

my dear hubby went to japan last month and as a wise wife, i want him to buy something that i will use, not some cute things he found there. so i compiled a list for him to buy. the must buy and nice to buy. and lucky him, he almost nailed it all. but all the essentials are bought though, so that's quite an achievement. and as a grateful wife, i intend to use them all. and to prove it, i suddenly feel the urge to pamper myself last week, and i don't feel like using my usual korean mask sheet, so i grabbed one from the packet from japan. and the lucky one is the lululun face mask white which is intended for brightening.

most of lululun face mask comes in two packaging, 7 sheets in one and the other is 42 masks in a box. quite a difference from korean one. the idea for the 7 sheets in one is to use one each day for the whole week. so, i intend to do it accordingly, every day for a week, hopefully i can see the result.
left: the box packaging
right: the 7 sheets packaging
this is the description from their website (please note that this is google-translated and i correct it the best i could, so it might be funny to read): to achieve a transparent skin, with vitamin c derivative and a plant extract combination. while firmly moisture, after usage you can feel your face smoother. vitamin c derivative and glycyrrhizin acid to achieve transparency skin. in addition, by blending a new component which is water gelatin, it will give fresh feeling and moisture in long lasting sense.
if you're curious about the ingredients, here they are: water, glycerin, propanediol, ascorbyl glucoside, panthenol, dipotassium glycyrrhizinate, hyaluronic acid Na, sorbitol fermentation polysaccharide, yoshino cherry tree leaf extract, evening primrose seed extract, hime fuuro extract, prune decomposition products, kiwi extract, plantago major seed extract, mandarin orange peel extract, PEG-0, hydrogenated castor oil, xanthan gum, citric acid, citric acid Na, hydroxide K, EDTA-2Na, phenoxyethanol, methylparaben, BG.
now, i notice hyaluronic acid which is good for moisture, evening primrose is good for anti-inflammatory. and there are plenty of ingredients that suggest the vitamin c derivatice such as kiwi extract, citric acid, etc.

the packaging: hubby got me the 7 sheets one, so it's exactly like the right picture. it's in a white ziplock bag with all the 7 sheets in one bag. yep, no separates whatsoever, so you have to be careful to pick one of them since it's stacked altogether.

the smell: it doesn't smell like wet tissue, no alcohol scent, or perhaps it's there but it's not overpowering like sometimes happened with etude. it does remind me of wet tissue, but baby wipes. the one that usually come without alcohol.

the product: the fit is slightly smaller than etude's or innisfree's. especially on the forehead part. but on the chin and cheek, it's the same. the nose however slightly longer than two other brands and the eyes holes are smaller. probably to achieve more moisture on eyelid. now let's move on to the essence. since all the seven mask sheets are packaged inside a single bag without separation, all the essence are separated for all the 7 mask sheets. that's why the distribution is not similar from mask to mask. the first mask that i tried don't have enough essence that it dried out before 15 minutes. the second and third mask have enough essence to last around 15 minutes. the fourth one, i use again after a day break due to kids falling sick again, and again, it doesn't have enough essence. although i've already tried scraping some essence from the inside side of the bag to the mask, there's not enough essence left on the bag. unlike etude's and innisfree's, which sometimes there's excess essence to scrape. the fifth, sixth, and the last one have more essence since there's not so many crowd anymore.

the result: the first time i used it, nothing happened. like i don't use any mask sheet at all. it doesn't help to add moisture to my face. but the second and third day, i started to feel the moisture on my skin. the morning after i feel my skin more and more plumped. and more supple. but as for the brightening effect, i'm not the best person to see the effect. all i know my face is clearer (my acne scars started to fade away), but not a tone brighter in general. but as the day goes by, i don't feel anything else. it just adds moisture to my face but after a couple usages, so for some people it's a lot of time wasted. thankfully it doesn't break me out.

so, this one is probably perfect for travel, since it's easy to carry, 7 masks in a packet. but if you want something more instant, i suggest stay out of it. it doesn't give moist booster in one usage like most korean mask sheets. and probably for you who have dry skin, this one might not do you anything. i've read several disappointing reviews about this mask too, but since my husband is buying and he said it's cheap, so why not? hahaha.. but i have to admit though, this one give me the kick to be diligent on using my mask sheet daily. but i won't repurchase it though.
the 7-sheets mask packet

look at the fit, smaller eye holes but longer nose flap, shorter forehead area (one blogger mentioned that the lip area is bigger for her, but for me, it's a fit)

after finishing the whole package

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