goodal green tangerine vita-c dark spot care serum

when i went to korea, i had this long list of products that i wanted to buy and try. one of them is the famous goodal vita c serum. i don't know why, but it's so popular there. i think it's the most popular vit c serum. even when i went to oliveyoung, it was in their best-sellers rack. anyway, i don't have any hope since i know some of the most hyped products turn out ordinary, so i keep my hope in check when i bought this one.

this is the description from their website: target dark spots and post-acne hyperpigmentation. our vitamin c dark spot serum is packed with a powerful blend of 70% fresh green tangerine extract, 4% niacinamide, and arbutin. green tangerines are potent in antioxidants and have 10x more vitamin c than lemons. powered by this fruit, our formula improves dark spots and post-acne hyperpigmentation while tackling the formation of new ones that have yet to surface. mindfully harvested organic tangerines. our organic green tangerins are nourished with fermented soybeans (natural fertilizer) to produce the healthiest ingredients for your skin. they are hand-picked during a small window in july (4 weeks out of the entire year) when levels of vitamin c are the highest. only the freshest tangerines are infused into our formula to create the perfect skin-boosting fruit water serum! skin-boosting fruit water serum for sensitive skin - this is a safe and gentle vitamin c serum that will hydrate and nourish your skin to reveal a fresh and glowing complexion. it visibly revitalizes skin while avoiding irritation commonly associated with harsh vitamin c serums. calm and soothe skin barrier - infused with calming ingredients like centella asiatica (tiger grass), this restorative serum soothes skin, inhibits inflammation, and improves your skin barrier hydration. stable, non oxidizing formula - our serum is a stable formula that can be used both AM and PM. it's UV coated bottle and airless pump protect the formula and prevent oxidation.
the box
the packaging: i bought this as a set so it comes in a box with the picture of the products inside. there are descriptions and ingredients list at the back and sides. this is a set of a full size serum and a travel size one. the full size one comes in a see-through yellow glass bottle with light green pump head that's protected by a light green plastic cap. the bottle is quite heavy and it comes in 50 ml so it's quite a big size. the travel size usually a miniature of the full size one, but not this one. it comes in an entirely different packaging. the travel size comes in a see-through squeeze tube but still in the same color combination. the travel size is 31 ml, which could be a full size serum in a local brand. it has spout to dispense the product. i have tried both of them, and i have to say that i like the spout better to dispense the product than the pump. i can spread it directly onto my face with the spout and it's very easy. and it can get most of the product out of the tube. i do like how they use longer straw for the pump head. so up until i almost finish the whole bottle, i can still use the pump to dispense the product.
pic description on the side
the scent: it has this acidic scent, which kind of remind me of lemon, but i'm sure it's not lemon. but it reminds me of citrusy fruits. it's very subtle so unless i sniff it up close, i can't smell it. 
the bottle
the product: it is a transparent gel type serum. or almost transparent? i thought it looks a bit yellowish, but sometimes it looks transparent. anyway, even though it's gel type, it spreads around easily. i don't think it contains derivative of vitamin c but extracts from fruit that might mimic vitamin c derivative. it also contains niacinamide and arbutin that has brightening properties.
the pump head
the result: the serum is definitely a bit moisturizing. but it's still lightweight, so it's perfect since i usually use my vitamin c serum in the morning. it works well with my other skincare products. however, this is supposed to target dark spots and post-acne hyperpigmentation, but i don't see it. i've been using this serum for awhile now (i always use the travel size whenever i was traveling, but it was mostly 2 weeks top), but i don't see any difference in my post-acne hyperpigmentation nor my dark spot. i do agree that this is gentle since i don't feel any tingling nor experience any irritation because of it. 
left: how it looks like on my hand
right: after blending it
i honestly can't see why this serum is getting a lot of hype. maybe because it's gentle and non irritative? but if you ask me, i won't recommend this as i don't see any significant result. i was hoping since it's so popular, it will work like magic, but apparently it's not. i do think it's suitable for all skin types. anyway, if you're looking for a brightening serum that's gentle and not irritative, then you might want to try it, especially since it will be affordable if there's sales going on. as for me, i won't repurchase this.

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